Creative design and marketing agency, Fig Creative, has been appointed to oversee the marketing strategy, branding and communications for commercial laundry specialist Ravenhead Services. The award-winning agency has been selected by Ravenhead to rebrand its commercial image and reinforce its reputation and product service among its key business audiences. Fig’s first project has seen it develop a brand new logo for the St Helens-based company, alongside a new website. The new website allows customers greater access to the latest information [...]
Time to call in the Fig Creative experts! The most effective marketing campaigns combine a strategic selection of marketing techniques, each expertly implemented to target exactly the right people with absolutely the right message and at precisely the right time. As such, they require the experience of a range of marketing experts, the skill of a professional account manager, and… a considerable amount of time. And if they’re being entirely honest, the MDs of most small businesses would say that [...]
2013 has been a good year for Fig Creative and we hope it has been for you too. There’s no doubt its still tough out there and I think we can all say we have to work much harder to see the benefits of our labour. But I’m forever a ‘half glass full’ type of person and so are my team. They are proud to work with businesses like yours, using good messaging and design to help you stand out [...]
…so make the most of its marketing potential You don’t have to be in the Christmas pudding business for Christmas to be a prime marketing opportunity. The tradition of sending Christmas cards and gifts presents every organisation with the chance to communicate with actual and potential customers. And as we all know, considered communication can ultimately generate sales. At its most basic level, Christmas communication allows you to remind your market that you’re there, ready and waiting for new business. [...]
An old saying that we’ve all heard and that’s because it’s true. And nowhere more so than in marketing. The term “marketing” covers lots of different activities, ultimately designed to help build and sustain demand. Public relations, websites, social media, case studies: they each perform a slightly different function. But where they work best, is together. Since launching its Marketing Partner Programme in 2011, Fig Creative has worked with a growing number of clients to develop and implement integrated marketing [...]
At Fig Creative, we’ve been running our Marketing Partner Programme for over 18 months and we are really pleased with the results it’s been having for our clients. And so are they! Marketing isn’t a magic wand, but if you do what’s right for your business, at the right time to the right people, it works! When economic conditions are tough, effective, consistent marketing is often what distinguishes those companies who grow from those who don’t. Even with the best [...]